What a month it has been. On the home front Michael took the plunge and attempted the double knee replacement . The less said about the outcome of that at this point in time the better .
Out in the wider dairy community suppliers to Lion via the Dairy Farmers Milk Supply Coop (DFMC) got the devastating news (and there is more to come) of what their “quotas” were likely to be and the atrocious price on offer for Tier 2 milk (milk in excess of quota). What was this bad news? I am finding it difficult to even put the figures on paper. Farmers supplying Tier 2 milk are receiving a max of 14c/litre and some even as low as 11c/litre
I can categorically say the NSW dairy industry is facing decimation and in the short term its the emotional trauma that is hitting first for those farmers finding themselves affected by this double whammy.
As in any situation like this, various factors have bought on the conditions DFMC suppliers find themselves in. The one underlying factor that is preventing any hope of a revival is the Milk Price Wars started by the Coles Prices are Down Campaign that comes surrounded with spin like this COLES CUTS PRICES AGAIN TO HELP AUSTRALIAN FAMILIES.
Well I can tell you Coles there are a lot of wonderful, caring dairy farming families hurting very badly at the moment and I am finding it hard to believe you are that naive that you think Australian families want you to destroy other families to deliver an extra $450 savings in their pockets by shopping at Coles
Then this came along and it made me even more furious. In another blatant marketing gimmick Coles has announced it wants to put video cameras on Aussie Farms. This stunt has been covered superbly by Milk Maid Marian in these two blog posts
As soon as I have a window I will be officially inviting Coles leadership team to our farm. I can offer them 6 star Eco accommodation, hands on milking experiences as well as a guided tour of our dairy facilities, pasture research trials and natural resource management activities but that will have to wait a few weeks.
Today I am off to Canberra with my farm consultant Dr Neil Moss. Neil and I both care very much about our fellow dairy farmers and we are doing everything in our control to make the future a better world for them to farm in
Today we have a wonderful opportunity to talk to some very bright minds in Australian Government Lands and Coast and we will be listening and having highly productive two way conversations and we will come up with a plan I am confident of that.
And we need to, because, Australia we have a big problem, the supply value chain model isn’t working and we have to get it remodelled fast.
Sustainability must be embedded in the supply chain system. It is imperative we have partnerships between community, government and the private sector to enable our farmers to continue to supply the best quality products for people, animals and the planet.
This will only happy when our supply chain partners become advocates for our farmers and sadly Coles you just don’t get it YET but you will and I look forward to helping you see the light.
Coles their future is in your hands – lets make it happen together